Kay Ainsley is Managing Director of MSA Worldwide. She provides domestic and international consulting services to clients within the retail, restaurant, business to business, health and wellness, and service industries. She assists companies in setting objectives, developing strategy, identifying new market opportunities, evaluating franchising as a method of expansion, creating and executing plans for establishing or expanding a franchise program, brand building, franchise relationships, and the restructuring or exiting of existing programs. Her clients range from companies in the Fortune 50 to small, family-owned businesses.

A frequent speaker for the International Franchise Association (IFA) and other professional and government organizations in the United States and internationally, Kay has authored numerous articles on franchising and is often quoted in the press on franchising and business expansion. She has lectured on franchising at the University level in Business and Law schools. She has worked with the U.S. Department of Commerce to provide franchise training to educate DOC staff in over 40 countries around the world.

Kay is current Chair of the International Franchise Association’s International Committee and a past Chair of the IFA’s Supplier Forum. She was a founding member of the Advisory Board of the Professional Athletes Franchise Initiative (PAFI) and chair of the PAFI Education Committee. She has served on the Advisory Board of the National Franchise Mediation Program of the Center for Dispute Resolution that promotes mediation in settling disputes in franchising.

Kay was Director of International Development for Domino’s Pizza. She also served as Director of International Development for Ziebart. She has negotiated master, area development, and joint venture agreements in Europe, Scandinavia, Asia, the Middle East, Africa, Latin and South America, and the Caribbean.

Professional Affiliations:

• International Franchise Association
• American Bar Association
• National Franchise Mediation Program Advisory Board
• Professional Athletes Franchise Initiative